Issue #13: your Walmart ads, in the same chat

Same shape as always: one skill to try, what we shipped, one question for you.

Try this this week: your Walmart ads, next to Amazon

The problem. Many of your clients don't only sell on Amazon, and in Q4 they ask how Walmart is doing next to it. Walmart ads live in their own console and reports: another login, another export, another spreadsheet.

The solution. Walmart Ads is a new beta skill that brings Walmart Connect into the Claude chat you use for Amazon. It lists your advertisers, campaigns and their status, and the last 30 days of spend, clicks and impressions by campaign, from Walmart's own report. Changes to campaigns, keywords and bids preview first and reach Walmart only after you confirm.

Try this: update to 0.8.18 first, then open Claude with the MixShift plugin and say:

"Demo Walmart ads."

Claude walks you through it on your own account and ends with one change previewed, never sent.

Getting access: the beta isn't self-serve yet, but it's open to you. Reply with your Walmart advertiser IDs and we'll connect them to your account. Walmart Marketplace (orders, items, inventory) is next; we're building it and waiting on Walmart for developer credentials. More on the Walmart Ads page.

This week in MixShift

Friday's 0.8.18, plus a Report Center fix. Full notes at mixshift.ai/releases.

1. Tracking for your FBA inbound shipments

Amazon moved shipment tracking to its newer inbound plans in January 2025. Ask for an FBA shipment's tracking or PRO number and Claude now finds it there, with box contents, pallets, carrier and placement fees.

Now you can: check where a holiday shipment is and who's carrying it.

2. Forecast one brand inside an account

When one account carries several brands, Forecast Max can now forecast just one. It confirms the brand's product and campaign labels with you and keeps its forecast and budget separate from the account's.

Now you can: answer "where will Q4 land?" brand by brand. Say "forecast [brand] inside [account]."

3. Monthly Report Max is now mx-max-report

Same skill, new name; your report hubs and last call's commitments carry over.

Now you can: keep scheduled reports running: if a scheduled task or saved prompt names mx-monthly-report-max, change it to mx-max-report.

Current version is 0.8.18. To check, open the plugin and say "update the plugin" and the mx-update skill walks you through the steps for your surface.

For legacy Report Center users

Ad Sales now show for every product. On the Retail & Ads tables, a product with ad sales but no sessions in the period showed Ad Sales of $0, though its ROAS and ACOS were right. It now shows its real Ad Sales in Report Center, Share Center links and Excel downloads, so totals for Ad Sales, ROAS and Ad % of Sales go up and ACOS goes down. Sent a client a recent Retail & Ads export? Download it again.

What can we solve for you?

Reply to this email. It goes to MixShift, and every reply gets a personal answer. If we already solve your problem, we point you at the skill. If we build it, we ship it with your name on the release note.

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Don't have the plugin yet? Get it here.

Talk next week.

MixShift