Search Term Harvest
Promote high-performing auto and broad search terms to explicit keyword targeting with proven conversion data.
or just say “run search term harvest for <brand>”
Comes with the plugin, one install activates every skill. See the install flow. Needs brand setup first.
Auto and broad campaigns are already finding profitable long-tail search terms nobody built explicit campaigns for, and by the time someone manually combs the report to catch them, a competitor may already be bidding the term up.
A ranked list of proven-converting search terms and ASINs, each with the exact campaign, match type, and starting bid to promote it into explicit targeting, so the scale auto already found gets captured instead of left running invisibly.
What your agent can do
- 01
Identify search terms and ASIN targets converting efficiently under auto or broad match
- 02
Filter out terms already covered by explicit keyword targets
- 03
Recommend exact-match promotions with bid starting points grounded in observed CVR
- 04
Pure harvest logic: no negation or relevance judgment mixed in
Before you run
This skill reads a brand’s context to calibrate its output. Build it once per brand, then every teammate runs on the same shared context.
/mixshift-ai:mx-brand-context <brand>How brand setup works →- ACoS ceiling: the bar a converting term must beat to qualify as a harvest candidate
- Lane rules: confirm a candidate is not already flagged as a mismatch before it gets promoted
- Campaign naming pattern and item-group taxonomy: route each candidate to the right explicit campaign
- Paused campaigns: excluded from both the candidate list and the starting-bid math
As harvested terms get logged to known converting adjacencies and the account’s naming pattern and lane rules fill in, later harvest passes route candidates to the correct campaign on the first pass and stop re-surfacing terms an account manager already decided on.